What makes players trust your brand?

Operating your iGaming site, what makes players trust your brand?

Business is all about seizing new opportunities to enhance your share in the business industry.

This applies to everybody. But the thing is, we assume it’s always something bright and sunny and positive. Like new opportunities that are about to come to us.

But, you know, whether opportunities are good or bad—it actually depends on the situation and the one who receives the opportunity.

The same situation applies in the iGaming industry when you decide to launch a new iGaming website. Hence how will operating your new online casino be inline with gaining the trust of your players?

Imagine this:

You’re a player looking for a new iGaming website to play on.

And then you bumped into this really cool-looking, well-designed website: The games look very enticing, the dealers look hot, the bonuses sound too good to be true, etc.

You’re so taken by the iGaming website that you didn’t get to do the very simple thing of checking its license, credibility, or trustworthiness. You just dived into depositing your money and going on to play.

And then you can’t withdraw your winnings. And then you realize you’re a victim of a fake online casino.

Okay, that escalated quickly, but what I want to say is that this time of the year is also especially ripe for the villains of the iGaming industry. Since they’re villains, their version of New Year, New Opportunities pertain to “New Year, New Victims to Victimize”.

So, as an operator, especially as a new one, how do you exactly earn the trust of your players?

Warning: This article is for good operators ONLY. If you’re a villain, then don’t waste your time with this article.

  1. Check how existing players think about your iGaming website. Reviews and comments of players are what your prospective players are going to read and take note of before depositing to your website. If the majority of the comments are good, then you don’t have to worry so much about your brand’s reputation. But don’t ignore the bad comments—especially if they accuse you of being fake and scammy. Take necessary measures to save your reputation, since you’re a good iGaming Operator. There’s nothing wrong with defending yourself when you’re legit.
  2. Be clear about your iGaming website’s Terms and Conditions. Match every piece of statement in there with the way your iGaming website works.
  3. Be transparent about your iGaming website’s Payment Methods. You don’t have to be too detailed, you just have to put out there which payment channels you use, what currencies you accept for transactions, etc.
  4. Display your iGaming License. How much did you pay for that? That’s your Ultimate Security Pledge—and I capitalized each first letter for you to see how important this is for proving your legitimacy as an iGaming website. That’s the one thing that will make everyone shut up about the legitimacy of your iGaming website. Put it on your website and make it visible, like how our gorgeous ladies put on their diamond necklaces—let everyone see!
  5. Open your contact channels and be responsive. Your players will ask you questions. They will make comments, feedback, and suggestions. Lack of response will make them anxious and doubt your trustworthiness. I mean, just remember the last time someone ghosted you. Did you feel safe with them? I bet not. Then your players won’t feel secure with your iGaming website as well, if you’re not responsive and reachable enough.
  6. Only get your games provided by legitimate, reputable iGaming software providers. Getting pirated games will only bring trouble. Go for the software providers that have a reputable position in the industry, providing exciting games that will actually engage your players. If you consider our ALT team, then we’d love to let you check out our games.
  7. Only integrate reliable payment channels. If the payment channels are recognizable by the iGaming industry and the public, then it’s most likely legit. Do your due diligence in researching who to work with, and always think about the convenience and security of your players.


Following this guide will get your players to trust you. And word will get around about how trustworthy your iGaming website is. And then players will come to your website to play. And then more—as long as, of course, you got the best games on top of being reliable.

What Are The Risks And Benefits For Affiliates That Setup Their Own Online Casino

So how does an affiliate benefit by setting up his own online casino? or are there risks for him?

So, you’ve been working as an iGaming Affiliate for a while….

…and it’s been profitable because you’ve been applying what you’ve learned. And it’s been rewarding so far because you see how your Affiliate Marketing has made your iGaming Operator’s business grow.

So now you’ve come into thinking…

“What if I set-up my OWN iGaming business? What if I have my OWN brand?”

Good questions you got there!

Even better since you’re not a beginner anymore, but an experienced member of the iGaming industry—because in this article, we’re gonna dive right into your benefits and risks of setting up your own online casino.

First of all, as an affiliate, you must be fully aware of what your strengths are. These strengths are your advantages when setting up your very own online casino:

Experience. You have experience in approaching, convincing, and converting prospective players to your operator’s casino games and sports betting websites. Although it’s going to be a different level altogether when you become an operator—hey, at least it’s not entirely new to you, which makes it less intimidating and in turn, success looks more realistic from your viewpoint, right?

Knowing your player’s preferences. Which are the hottest games to put in your own online casino portfolio? Which games can your online casino do without? What type of dealers do your players like?

These are answerable questions for you as you’ve already gotten to see what players prefer. You can take this to your advantage by designing your own iGaming website in the most relevant, appropriate way. This way, all the features, all the edges and corners of your iGaming website would meet the expectations of your prospective players.

Deep knowledge of the iGaming industry. In order to be effective in your marketing and promotions, you have extensive knowledge of the ins and outs of the iGaming industry.

At which side of the Internet do players hang out? Where and at which point are they most likely to get interested and click on your ad? Where do they hate to see your ads? Where are they gonna see your ad first and foremost?

You have what it takes to make your iGaming operator’s brand stand out from all those noises from the Internet with effective marketing strategies that you’ve developed all throughout those times of being an iGaming Affiliate.

Pre-established relationships (or at least, familiarity) with operators and software providers. You’ve been in a mutually beneficial relationship with your operator. You’ve known the brands that provided the games to your iGaming operator. Probably even talked to them. You can benefit from your operator’s experience, sources and knowledge and take note of their mistakes, techniques, and strategies, so you can proceed with even more knowledge when you’ve finally set up your own iGaming website. Although your iGaming website creates competition depending on where your and your operator’s target markets are, support and encouragement will still be given.

So next we ask the question, since you already have all these advantages in hand. Then what are the benefits that you could reap from making this transition from an Affiliate to a Online Casino Boss.

This is actually a very simple fact which as any affiliate in the iGaming would dreams of becoming their own online casino Boss. So lets lay out the benefits for you :

  1. You are your own Boss and control the destiny and direction of your efforts
  2. You open a potential to earn bigger as there are no percentages or royalty payout which you need to wait for
  3. You are in control of your own finances, you decide how much to spend in order to potentially reach a certain income level
  4. You manage your own time and not work at the schedule of others
  5. You do not market other brands for their benefit but market your own brand for your own benefit
  6. You are no longer at the mercy of other brands and their activities as even if any brands shut down, it would not effect you anymore because you market your own brand

All endeavors, no matter how knowledgeable and experienced you are, come with risks. Here are the most common ones that iGaming operators, both new and experienced, face:

Heavy regulations and regulatory changes. Profitable as it can be, the iGaming business remains heavily dependent on external factors such as governmental regulation, depending on where you get your iGaming license and where you’ll operate your business. What your iGaming operator does right now is a good reference especially if you want to get the same type of license, but it’s not a good reference point anymore if you’re gonna get a different license somewhere else.

Go through the gaming and gambling laws and regulations of your target countries and regions and see how they will prospectively impact your iGaming operations. Abide by their laws. Remember that a single lapse has enough power to shut down your iGaming website—if you’re not careful.

Do keep a really close eye on these regulatory changes so that you won’t have to get your iGaming business in trouble. It helps to hire an iGaming legal consultant in order to keep track and know how to proceed.

The ins and outs of the iGaming industry in relation to technological advancements. Technology and how you use it to your advantage is also a very important factor however technology may also be the instrument that is used to take advantage of your online casino.

Its vital indeed that you constantly monitor player compliance, game processes as well as behavioral analytics to ensure your online casino doesn’t fall prey to some exploiting party.

Cash Flow. As this is the gaming world, you could win or you could lose. Thus it would be very important that you have enough finances to sustain your online casino business in order to ensure that you have smooth operations on your online casino at the same time building trust with players by ensuring timely payouts in the event a player wins.

These are just the surface of the risks and benefits of an Affiliate like you embarking on creating your own iGaming business. But don’t fret, if it’s smooth enough for newbies to succeed in this industry, something tells us that it’s much smoother for someone like you.

Talk to us at ALT and we might just get started right away.

How to play with cryptocurrencies at an online casino

How to play with cryptocurrencies at an online casino

Traditionally, if you wanted to play in a Casino, like classy ol’ James Bond, or those filthy rich VIPs who could afford to adopt us but didn’t, you gotta either

  • Have a significant amount of money on hand and drive over to the casino—this means going through all those traffic (and snow and coldness, depending on where you are in the world right now) or
  • Well, be filthy rich and have your driver take you to the casino where you wanna go. You may be super-rich, but there’s still traffic and all that winter jazz and hassle.

But hey, it’s 2020. And we got Option 3: Online Casinos.

Online Casinos are almost as good as the real deal, maybe even better especially when you’ve caught the winter colds but you still want to bet. I mean, what’s stopping you, right?

If, at this point, you’re still Team Traditional, then you may just be missing out on half of the whole gambling scene lately. Most of us are going digital and staying at the comfort of our homes. After all, traffic’s not getting any better, so you may just want to check this convenient, futuristic alternative out.

Cryptocurrency technology is rapidly penetrating into many areas in our lives—which, of course, doesn’t exclude the iGaming world. This technology, in the simplest words, allows players to bet and transact under a system that’s not only fast but also transparent, convenient and secure.

Simply put, Cryptocurrencies in iGaming has put the fun back to the game, or has made playing even more fun, since this time, finally, you can be super sure that you’re not getting cheated or questionable expenses whenever you transact.

But of course, before diving into playing with Cryptocurrencies, you gotta do some due diligence in order to know that you’re playing at a legit Cryptocurrency online casino. After all, in spite of everything, there are some red flag online casinos over there. Check the casino for safety, security, and reliability. Read the license part of the online casino as well as casino reviews about it on casino review sites. Questionably licensed and unregistered Cryptocurrencies online casinos will be your unbecoming, so be careful.

Basically, games that are offered with fiat money-based online casinos are also offered in Cryptocurrencies online casinos:

  • Live Dealer Table Games
  • Lotto
  • Keno
  • Sportsbetting
  • Slots
  • Many else you can think of

With a quick glance on a fiat money-based online casino and a Cryptocurrencies online casino, there’s hardly any difference. After all, it’s not hard for traditionally fiat money-based casinos to add cryptocurrency to their available transaction options.

But what other benefits are in here for you to ultimately play in a Cryptocurrency online casino, for good?

As mentioned, there’s an enhanced level of security. You’ll enjoy the privacy of having known your losses and winnings. I guess the saying “For your eyes only” doesn’t only work for certain content, but also on your gambling transactions—as long as you transact with Cryptocurrency.

It’s also faster. Now, don’t get me wrong here. Yes, fiat money-based digital transactions are fast now, but withdrawals can still get quite slow to reflect on your account. But in a Cryptocurrency Online Casino, clearances are immediate, if not almost. This lets you keep an even closer eye on your transactions.

You can place smaller bets. The traditional casinos impose minimum bets that don’t allow some people to have fun simply because they can’t play. Cryptocurrency Online Casinos makes it possible for players to have fun in the online casino world.

These are the benefits of playing in a Cryptocurrency casino. If you become a player in the Cryptocurrency Online Casino and adapted and gotten used to the latest technology, it’ll be far easier for you to go ahead and accept, take advantage, and benefit from the new technologies to come.

Happy New Year from Asia Live Tech

A new decade is finally dawning upon us and we at Asia Live Tech would like to take this opportunity to thank all of you for supporting us since our inception.

It has truly been a wonderful beginning for us introducing new solutions and games for the entertainment of our global clientele. Across 2018 and 2019 saw Asia Live Tech expand more into the international market as made the effort to create new horizons that would benefit from the offerings of Asia Live Tech.

That being said, most of you would have seen have our products have evolved over the years, primarily our flagship product of the Live Dealer online casino. It has undergone mass transformations with new games and features being added on to what it is today that has gained a lot of interest in the iGaming industry. However, that was not the last of the upgrades that have been planned, we sure have more coming your way in this new decade.

Features like the Baccarat Progressive Jackpot, multiple side bet options were all fan favorites which created a lot of diversity in our games. We are still working on some cool new games that will be coming soon but we are sure that it will give you the immense fun gaming experience for your players as this is our key objective.

Asia Live Tech which started out working with 3rd party content has grown within the decade to be a trusted iGaming software development company that has created different white label brands for our clientele across the world that are packed with our own games developed by our wonderful team at Asia Live Tech.

We look forward to working with every one of you in this new year and the years to come. Thus with this, we would like to wish you a very Happy New Year to all and may 2020 be there start of a successful new decade.

How to Start your OWN Online Casino?

Want to know some key steps to starting your own Online Casino?

The new decade is almost here and as much as we just wanna celebrate and eat and drink and eat, there’s always this haunting feeling of what we’ve done this past decade, how far we’ve come, and what we need to do in this decade to come.

Whether you think it’s a decade well-spent or wasted, the fact is that we’re all saying goodbye to it in a few, and welcoming a new and fresh one. All opportunities are ripe and waiting for your hands to grab them.

One of them is making your iGaming site the best site there is to offer!

How to do it and get the ball of prosperity rolling throughout the new decade?

Read on to find out.

  1. Find and choose your reliable iGaming software provider/s.

In this age of constantly evolving visuals, you may just make or break it depending on the quality of your online casino software.

Make sure to secure your deal with a trusted, reputable software provider.

A good tip on how to choose is to find out their most popular offerings. Their most popular offerings have a high chance of having top-notch quality and enjoyed by many players. Otherwise your prospective competitors wouldn’t choose them.

For Asia Live Tech, for example, our Live Dealer Online Casino products is the most-loved product. So, if you’re looking for a Live Dealer Online Casino, ALT may just be one of your best bets.

Your chosen software provider should make your online casino support effortless integration.

  1. Choose the contents of your online casino portfolio

Okay. To be honest, you may put this first before choosing a provider, but you may also make your deal with a provider first because they can talk and make the deal with other providers for you if you want to do some third-party integrations.

In the simplest sense, third-party integrations are when you use products from other software providers who are different from your chosen software provider.

It is highly advised that you must not limit your games to what your chosen provider has to offer because if you have fewer games, then most likely you’ll just have fewer players. That’s not fun, and you may just end up having your first business fail of the decade.

We wouldn’t want that to happen to you so that’s why we’re advising you now to add as many gaming options as possible to your online casino in order to market your online casino better and have as many happy players as possible.

  1. Get a gaming license and abide by the country’s regulations


Have you decided on where you’ll be operating your online casino?

If yes, then good! Proceed to the next step of knowing all the nooks and crannies of the location’s gambling laws, and how your license could give you the flexibility that you need to find out how these regulations will impact your online casino operations.

Depending on where you’re gonna get your license, your online casino might restrict access to players from regions outside of what your license has provided authority for you to market.

You must be especially attentive to every detail of this step in order for your online casino to certainly maintain longevity—we’re all in this long-term, right?

  1. Secure verified methods of payment

Your players need to put money in to bet and then cash out their sweet winnings….do you need to make these transactions as smooth as possible?

Of freakin’ course you should.

Even if you only have one country to target in your online casino (although this is not totally advisable), your online casino should make global payments and transactions available.

You must confirm with your software provider how smooth these transactions will be and how diversified are the currencies being used.

Just a friendly reminder that your payment gateways shouldn’t be limited to supporting fiat money, but also cryptocurrency. As the First Cryptocurrencies iGaming Software Provider in Asia, we from ALT highly recommend it.

  1. Set-up your online casino website

Looks are not everything, but they count so much.

Are your online dealers attractive enough?

Any lags on the videos?

Are your texts readable enough?

Are your images in high res?

Flash or HTML5? (Read our take on this question here).

Those are just some of the questions that you need to answer in order to make it possible to materialize your very own online casino.

Make your website well-designed. You need to attract your players and retain them because they like how your online casino makes them feel.

Do be careful about using graphical elements that might overload the work of the system—use these heavy stuff too much and your online casino might just lag on someone’s phone.

Talk closely with your iGaming software provider so that both of you can arrive at the desired, attractive, sexy website design.

  1. Market it!

Develop an effective, engaging, marketing strategy and set up an attractive affiliate system that surely enables website engagement and increases traffic.

Talk to your iGaming software provider about their affiliate management programs in order to get more informed and decide on how to set up your affiliate system effectively.

Set up loyalty programs and bonus systems. Explore your competitors, identify their mistakes, and avoid them as much as possible. Make your campaigns better than your competitors’.

This whole 6-step process is a little tricky especially if you’re new to the iGaming industry. But the thing is, everyone here has started somewhere.

In order for you to make it in the iGaming industry, you need the team who will guide you in order to make this whole process smooth, effective, and enable you to prosper.

Talk to us here in ALT and let’s start your new decade with a bang!

Can I integrate multiple game providers on my online casino?

Multiple Game Providers, that is the demand of the players at online casinos these days. However can one online casino support multiple game providers? Is it a very complicated process?

Well the answer is pretty simple but lets take a very realistic path in understanding this question. 

Have you ever watched a makeup video on YouTube?

Have you noticed?

They’re not using makeup entirely from the same brand.

Primer, foundation, concealer, powder, eyebrow pencils/powders/pomades, eyeshadow palette, highlight and contour palette, blush, eyeliner, lippies, makeup spray—there’s so much makeup, what are the odds that they’re all from the same brand?

Unless that Beauty YouTuber is an avid fan, or making a sponsored video (where she or he is required, by contract, to use only the sponsor’s brand for the whole video), or someone who actually owns the makeup brand they’re using, chances are, they’re using different brands for different types of makeup.

Heck, even their makeup sponges or beauty blenders, and even their makeup brushes are different.

This stock photo is a fine example of someone’s makeup kit that uses many different brands.

Why is it this way?


Because the specific makeup that works best for someone’s face is available somewhere else.

For example, if your favorite makeup store only offers foundation in the medium brown tone as their darkest tone, when your actual skin color is darker than that…would you buy it?

Of course not! (Unless you’re buying for someone else who fits the color.)

So you look at another makeup brand, and then choose from there.

When it comes to makeup, we can only afford to look our best, so we only use the ones that work best for us, regardless of the brand.

This also goes to show with iGaming products. For example, Both Brand A and Brand B are offering Slot Games and Live Dealer Casino. But you think your players would enjoy Brand A’s Slot Games better than Brand B’s. And then you also think Brand B’s Live Dealer Casino is better than Brand A’s.

So naturally, if you had it your way, you would take Brand A’s Slot Games and Brand B’s Live Dealer Casino.

This type of approach is very reasonable. After all, you’re keeping in close consideration what your players want.

game providers

But the question is:

Can you integrate multiple game providers on your online casino?

Is it possible to have it your way?

The good news is………YES!

It’s actually getting pretty common. Players nowadays are more interested and attracted to online casinos that have large and diverse gaming portfolios.


Because they can just jump from one game to another without having to visit another online casino.

That’s why there’s a bigger appeal toward online casinos powered by multiple game providers.

There is the initial challenge, though, of functioning. Gaming products that come from different game providers are created and developed differently, after all.

The good news is that there’s a way to make everything work.

We got API, short for Application Programming Interface, which works behind the scenes of our online casinos, making everything work harmoniously, regardless of having multiple games from multiple game providers.

So, going back to the example above, you can take Brand A’s Slot Games and Brand B’s Live Dealer Casino to your online casino, thanks to API.

Why integrate?

If your online casino lacks games, after all, then there’s the risk of having your players eventually lose interest on your games and jump to another online casino.

And that online casino that they replaced you for, has most likely integrated products in order to make their gaming portfolio more fun and interesting.

Our very own Asia Live Tech can help you out with enhancing your online casino’s gaming portfolio by integrating multiple products and features, all for the sake of making the gaming experience even more convenient for your players. They’ll have more choices to making fun, after all.

Integration process is smooth enough that you don’t have to micromanage and get stressed.

Read more about ALT’s Product Integration here.

And talk to us to get your Product Integration started.